The soul of a site

Jan 26, 2009

Search engines are all about content so what better way to increase the number of traffic to your website than by providing high quality content writing that is relevant to the needs of the internet searchers. But article writing is the challenge that most webmasters face.

However, if this is the case for you then you need not worry. There are various ghost writers on the internet who can write these articles for you; you can have exclusive rights for it and even put your name on it if you wish.

There are some rules you need to follow when you want to have content on your website that is suitable for search engine optimization purposes. For example, you need to research about the keywords that most people type on search engines. Then you'll need to integrate these keywords in the article itself but there is an ideal keyword density required.

You should never try to fool search engines by spamming the article with keywords because your site will only get penalized. Instead, you should place the keywords in well-placed positions within the article such as the first and the last paragraphs.

Aside from writing great content for your website though, there are many other uses for your articles. You can submit these articles to various article directories and ezines so that a greater number of people can view them.

These tools also offer a resource box at the end of the article; you can put your name as well as your website there. Inevitably, this will increase your site traffic especially if the visitor is interested in learning more about the topic.

Content articles will also improve your link popularity. When other webmasters see that your site is doing well because of the kind of content you have, they will be encouraged to link to you. Right now, getting relevant links will also increase your search engine ranking because of your improved page rank.

In addition, content writing has the potential to stay forever on the internet and generate a lot of traffic as well as revenue for you. So the key to driving a lot of traffic to your website is through creating quality articles that have timeless information.

Imagine generating passive revenue ten years down the road because of the effort you put into creating content articles today. There are certainly many benefits you can drive from having quality content, it is no wonder then that internet experts always emphasize that content is king.

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